Evaluation Question 4- Who would be the audience for your media product?

Here is the Facebook profile of our ideal target audience. a 16 year old boy from London who loves football. The film's USP of football allowed this target audience member to be identified, and because the film is also about teenage boys playing football in London, we believed that Daniel's factors would make him the ideal target audience.

Here is the Facebook profile of our wider audience. James is an older male from London who still loves football, however our USP for the wider audience is the style of the film, and the independent arthouse element that hopefully attracts the older film lovers, who also enjoy films and want to watch a fun, comedy film that they can still relate to.